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In 1979, Iturbide was invited by Francisco Toledo to photograph the Juchitán people who form part of the Zapotec culture native to Oaxaca in southern Mexico. Iturbide’s series began in 1979 and resulted in a publication in 1988, Juchitán de las Mujeres. In 1996, Graphicstudio collaborated with Iturbide to produce a selection of these photographs as photogravures, an etching process that produces photographic prints of exceptional tonal beauty, texture, detail, and longevity. In such iconic images as “Centinela”, which captures a singular cactus rising into the sky in a stark Mexican landscape, Iturbide transforms the ordinary into the surreal.
